Over at si.com, Joe Posnanski does a general bash of the 2009 MLB amateur draft as a television event.
So, this year, for the first time, they tried to make the First Year Player Draft a television spectacular. They broadcast it in prime time. Commissioner Bud Selig came out to the lectern every few minutes to make a dramatic reading of a name he clearly had never seen before. Then, some baseball analysts talked for a few minutes about that name, and how great that name would become, how that name had 60-power or three-plus pitches — scout talk — and everyone came to the inevitable conclusion that the name would really help the team in the future. Yes, it’s a familiar formula.
Only … the whole production didn’t work at all, at least for me.
On the whole I don’t have a huge problem with this critique, or with the claim that the draft is uninteresting because most of the player-participants will never make it to the majors. I’d add that I’ve never even heard of 99.9% of the players that get drafted.
I’ve got only a few points to add to the conversation, and a few examples of when the MLB draft as a television event in fact shines:
1. When a player gets drafted that you’ve got some kind of personal (or non-television-based) connection with.
For me it was only a tangential connection this year that added something to my viewing experience: a guy whom I watched pitch in a game this year ended up getting drafted in the first round. I was up here in Indiana, where first round studs are rare, and it was a simple treat to see him on the board and know that I’d seen top-rated talent.
And I think I can say that with all of the college and high school baseball getting played (not to mention the amount of minor league ball later on), and with the sheer number of players who get drafted, most baseball fans have some sort of connection with at least one if not more of the players drafted. That sort of connection is more than I’ve felt in a basketball or a football draft. You’re going to connect more with a player you’ve seen while one among several hundred on a random Thursday when you got a hankering for some live ball, as opposed to the not-so-intimate experience as one among 100,000 on a Saturday with all of college-town and alumni-ville turned out.
2. The market for this stuff is growing, and the MLB draft is perfect for the MLB Network.
As much as MLB has tried to make it a major TV event in Joe’s eyes, I think it’s still safe to say that 6 p.m. on the MLB Network is exactly where the draft belongs. It’s a specialized event on a specialized channel, and Bud Selig’s mug is a specialized piece of imagery to tune into. Anyone who is watching the draft already knows the implicit problems, that excitement will wane, &tc. So we don’t have to warn them. Hey guys! This is gonna be boring and slow! It’d be like warning Parrotheads that the Jimmy Buffett concert will involve inflatable palm trees.
The aforementioned flaws do keep it from being a great TV event, Joe’s right, but I happen to think that the NHL, NFL, and NBA drafts are terrible TV events because I don’t care about the NHL, NFL, and NBA. If I did care, they’d be great, and if you do care about the MLB draft, I’m sure it was great. I for one thought it was fantastic to see the brief synopses of each player, and to get a quick sense of the drafting philosophy of my and other teams. More college pitchers, fewer high school infielders, &tc. As long as the commentary is solid, which it was, then you’ve got something going.
I don’t think the MLB draft will supplant Lost anytime soon, but it is what it is, and how often do I get too see Craig Biggio read from a card in a suit?